Your Coach

Smaïn ABDELMERAIM

Certified Executive Coach RNCP – HEC Paris
« I believe we create our own reality in every moment. »

Founder and CEO of AFIACARE, a consulting and coaching firm dedicated to transforming healthcare organizations, I launched AFIACOACH to support both professionals and individuals in their growth and evolution.

With a career in the healthcare industry since 2008, and expertise in biomedical engineering and organizational transformation, I help companies combine performance with well-being. In parallel, I guide individuals in their personal and professional development, offering a space for reflection and transformation tailored to their needs.

Working Together 

To unlock your full potential. Three key elements are essential to this process:

Intention

You are committed to achieving the goal we’ve defined together, and I am committed to supporting you through a professional coaching journey.

Attention

We remain focused and engaged throughout the coaching sessions, always aligned with the objective.

Connection

We cultivate openness and trust within a caring and respectful environment.

My approach: coaching that blends technical expertise with human support 

Whether you’re a healthcare professional, executive, organization, or individual seeking change, I help you:

  • Develop leadership and managerial skills
  • Overcome professional and personal challenges to achieve your goals
  • Find balance between performance and well-being
  • Lead organizational and technological transformations

A journey dedicated to your success

  • Founder and CEO of AFIACARE, a key player in global healthcare transformation
  • Certified executive coach (RNCP – HEC Paris), offering structured and human-centered guidance
  • Executive MBA – HEC Paris, providing strategic insight into business transformation
  • Biomedical engineer (Polytech Lyon), with over 500 medical equipment deployment projects in hospitals and clinics
  • Lecturer in healthcare systems interoperability (Université de Technologie de Compiègne – Master’s level)
  • Advocate for inclusive healthcare, volunteer with Bip Humanitaire

Let’s build your success together  

Each coaching journey is custom-designed to meet your personal and professional challenges. Ready to take the next step? Let’s talk today.